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Achieve stronger, healthier hair with BLEACH LONDON Alex-Plex; a unique, two-step treatment that works to reform and multiply the bonds that form every hair strand. Ideal for brittle, damaged hair that is prone to breakage.
Step 1: BONDAGE
A colour additive that can be mixed with the brand's dyes, toners and bleaches to help minimise damage during colour processes.
Step 2: SEAL THE DEAL
Use after BONDAGE to intensify the strengthening effect. Hair is left healthy, shiny and manageable after use.
Vegan. Cruelty free.
1. Mix colour cream with developer in a non-metallic bowl. Add entire contents of BONDAGE sachet. Mix well and apply according to colour usage instructions. Once development time is over, rinse well, shampoo and follow with ALEX-PLEX SEAL THE DEAL.
2. When BONDAGE process is complete, rinse well, shampoo and apply entire sachet of SEAL THE DEAL to hair. Massage, comb through and leave for 5-10 minutes. Rinse well and follow with BLEACH LONDON conditioner if desired (not essential).
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Amazing
Love love love... Hair feels amazing, healthy and strong. The shine is great and I get comments often. I also use olaplex which i absolutely love, no hair care compares.
by Emma Verified Purchase
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Amazing ❤️
What an amazing product, I’ve bleach my hair and this product really works, The post treatment conditioner it’s just amazing.
by Jhen Verified Purchase
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Amazing
This is amazing! Used it for a full head of bleached foils and youd never know my hair had been bleached! I used the second part a few days later rather than as the recommended post bleach conditioner (but i was able to leave it on longer that way) will be buying this as a regular treat for my hair as it can be used without bleaching
by Mrs W Verified Purchase
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Good but misleading
I thought it worked well with other products but the instructions are a bit confusing as i wasn’t sure when to apply it.
by anonymous Verified Purchase
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Amazing
I won't lighten my hair without this now. Amazing product at a good price.
by TRH Verified Purchase
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Amazing
Used this with a dye profession dye that wasn’t bleach London. My hair was feeling a little bit dry after a previous bad dye job. I used this to help minimise any further damage. It was easy to mix in with the dye and developer, also it didn’t alter the consistency. Hair came out feeling lovely and soft and so shiny! Colour was even and my hair doesn’t feel any worse after dying with a permanent dye and 10vol. I did need to use conditioner after though as suggested but my hair was dry when I started.... I won’t dye my hair without this now.
by Mrs B Verified Purchase
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This stuff is amazing!
I've used this as both a stand alone product and also added it to my hair dye and both times the results have been amazing. My hair is heavily processed from colouring it bright red and this stuff makes it feel so good. I was almost at the point of getting a drastic cut to cut off the damaged lengths but my hair has now been saved thanks to this! I'm amazed by the results from a product with such a tiny price. Highly recommended from me
by Katie Verified Purchase
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Literally saved my hair
I used this as a stand alone treatment after completely wrecking my hair bleaching it twice in a week, it was gummy, sticky and stretchy, you know, the absolute WORST damage EVER. I was so upset, I ordered this and olaplex no6 Friday night and it was delivered the very next day. I added step 1 to some warm water in a spray bottle, saturated my hair and let it sit for 5 mins, then I added no2 and left for another 20 mins. As my hair began to dry I was so worried, there were areas that were beyond saving that I had to trim, but before using this all of my hair was gummy, this made a huge difference and at this price, its downright amazing. I also used olaplex no6. I think they they've worked together to save my hair. It feels so full as well.
by Kirstypag5 Verified Purchase
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Perfect mask
I love this product for weekly use or after color treatment! Worth the price for PLEX products
by Th3a Verified Purchase
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Bleach London Alex Plex
This is such a treat for bleached hair. Used it alongside Bleach London's total bleach and it made my hair so soft! Two weeks later and it's still feeling nourished.
by cutyrhair Verified Purchase
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